Updated: 10-06-2020

HealthNormal is funded through the sale of advertising that appears on its website. Be assured that we’re absolutely inflexible about our editorial autonomy. Other than input about broad topic areas, we never allow sponsors to influence HealthNormal’s editorial content. Here are the specific guidelines we follow about the types of advertising we accept:

1. We review the ads.

We maintain sole discretion for determining the types of ads that will be accepted and displayed on HealthNormal. We reserve the right to reject, cancel, or remove any ads at any time and for any reason.

2. We don’t endorse any advertised products or services.

Although products may appear on our site in the form of advertisements, under no circumstances shall our acceptance of any ad be considered an endorsement of the product(s) and/or service(s) advertised, or for the company that manufactures, distributes, or promotes these product(s) or service(s).

3. We will not accept certain types of ads.

We will not accept any ad that is factually inaccurate and/or, in our opinion, in poor taste. Pharmaceutical advertising is only accepted for approved indication(s) as determined by the Food and Drug Administration (FDA). Ads must not contain fraudulent, deceptive, or offensive material, including material that misrepresents, ridicules, or attacks an individual or group on the basis of age, color, national origin, race, religion, sex, sexual orientation, or disability. Ads must not be related to alcohol, firearms, ammunition, fireworks, gambling, pornography, tobacco, or the simulation of news or an emergency. All ads must clearly identify the advertiser. Any ad that could be misconstrued as editorial content will be clearly labeled as an advertisement.

4. We clearly distinguish ads from editorial content.

In every instance, we maintain a distinct separation between advertisements and editorial content. All ads on HealthNormal are clearly and unambiguously identified as such. Clicking on an ad will take the user to an advertiser’s site.